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Skratch Labs' singular mission is to support athletes.

We're here to help athletes of all kinds, most importantly: you. 

Yes, it's true that some of the best pros in the world have been using our products and training guidance for over a decade, going all the way back to Dr. Allen Lim's time as coach and physiologist on the Pro Cycling Tour. But don't be intimidated -- our products work for anyone who pushes themselves hard and wants real food nutrition to taste, feel, and perform better.

Just in case you're curious, here are some athletes who inspire us that have been killing it on the world's stage using Skratch. They're a part of our family and a part of yours.

olympic gold medalist

gwen jorgensen

Named by Sports Illustrated as the 5th fittest athlete on earth in 2018, Gwen was the first American to win a gold medal in the Olympic triathlon.

Skratch founder, Dr. Allen Lim, will be working with Gwen on dialing in her hydration and nutrition as she sets her sights on her next Olympic challenge.

watch gwen's

journey with Skratch

cycling team

EF Education First Pro Cycling

EF Education First Pro Cycling is one of the top pro cycling teams in the world, contending in all the classics and then some from the Tour de France to Dirty Kanza. This team has had many names over the years -- TIAA-CREF, Slipstream, Garmin-Cervelo, to name a few -- but they're a mainstay on podiums all over the world.

Skratch Labs has been proud to be supporting EF Pro Cycling over many years with product and training camps, going all the way back to Dr. Allen Lim's time on their coaching staff and Skratch CEO Ian MacGregor's years competing for TIAA-CREF.

watch an ef training session

with dr. allen lim

ultra runner

hillary allen

Hillary Allen is a world-ranked ultrarunner, author, and a scientist, based here in Boulder, Colorado. She's been the US Sky Running Ultra Champion and second in the World Sky Running Ultra rankings. Hillary also has one of the most inspiring comeback stories ever after a 150ft fall nearly ended her career. Read her story here.

Skratch Labs and Dr. Allen Lim has been working with Hillary on staying fueled and focused through the world's most grueling runs. And, we even helped her learn how to ride gravel and compete in the 2019 Dirty Kanza -- you can check out those videos here.